When ordering a pizza, everyone loves the opportunity to make it their own. Whether it’s extra cheese, some pepperoni, or something completely different like pineapple or anchovy, Little Caesars wanted to make sure you can add what YOU want (without judgement of course). So, in honor of Everything You Think Is Wrong Day, Little Caesars is expanding their menu and celebrating how #WeDon’tJudge! With a logo redesigned, the Little Caesars mascot turned into a therapist to let you know there is nothing wrong with your order. There is also exclusive merch, in-store photo ops, social posts, and OOH ads to promote the bigger and better menu and encourage customers to enjoy their “wrong” pizzas.